Interview \\ IG Culture: Selectors Assemble are the next generation waiting in the wing.

Selectors Assemble are tired of constraints. IG Culturepioneer of the Broken Beat movement—fuses sounds and genres from London to Jamaica with the collective, liberating music and minds.

Although the Selectors are drawing on old school influences rooted in the early 2000s, what’s produced by the collective is nothing but fresh innovation. From 90s pioneers like IG Culture to the emerging NameBrandSound, this group of diverse DJs and producers are rewriting musical history. With each show they curate and EP that they drop, the collective are resurrecting styles and genres that deserve wider attention.

We spoke to IG Culture about the Selectors, who’s on his sonic radar, and NYC African Bruk music.

\\ What unites the Selectors Assemble together?

The formation of the Selectors Assemble is natural in the same way that CoOp was back in the day. It brought artists, producers, dancers, movers and shakers together; in the same way we’re linking with the forward-thinkers—we hope that they get that it’s about what they bring to the table that makes the movement hot, and not just what the association with the Selectors Assemble will do for them. It kicked of during the 2nd CoOp Presents at Boiler Room, and its been picking up momentum since then.

\\ What do Selectors Assemble represent?

The idea of the Selectors Assemble is that a unified force who are pooling resources will move forward more quickly and more efficiently. In this current climate of individualism, sure one can do it all on a laptop, but we’re trying to create a platform where the crew can bring their creative energy to the table and feel comfortable doing it as collective.

Read our feature: Virtual dancefloors and club reality

\\ You’re a major pioneer of the broken beat movement; how has the sound manifested itself since its peak in the 90s?

 We would say that the movement peaked in around 2004/2005; the Bruk sound never really died. You can hear it in some grime beats, UK funky and Dubstep. There was always a pocket of people who still loved the classic Bruk stuff, but the Bruk factory kinda downed tools for a few years—even though a few new school Bruk soldiers were dabbling with the sound.

\\ Which up-and-coming artists are on your radar at the moment?

I listen to a lot of stuff from all genres. I just heard an artist called Bambooman; he probably isn’t brand new but I just discovered his stuff—pretty dope. I also love Kondi Band out of NYC; African Bruk meets Senegalese roots music.

\\ What could we expect to hear at a Selectors Assemble curated show?

We’re pushing the new breed selectors who are taking the Bruk sound elsewhere. One or two of the guys are doing something we’re calling ‘drunken house’ which is organic dance floor stuff with an almost a Dilla-esque swing to it. We want to bring the heat back to entertainment so we’re coming from all angles.

\\ You’re an ever-growing collective—in which direction are the Selectors Assemble headed?

Selectors is growing all the time; we’re launching a new batch of Selectors across two EPs on the brand new CoOp Presents label. These new Bruk soldiers are the next generation waiting in the wing.

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EZH | Jodie Yates